Create reusable prompts and save them to the Prompt Library so you can generate common marketing outputs (e.g. press releases) at the press of a button. This solves repeated typing and uncertainty about how to brief tasks, helping the team move faster and stay consistent.
Benefits:
Saves time by removing manual prompt writing and completing tasks from your context in one press of a button.
Setups
1. Open Prompt Management
Go to Admin Dashboard and then Prompt Management. Click on Add Prompt.
2. Name and Model
Enter a clear title and a short description of what the prompt does.
For example, 'Press Release Drafting' for a title and the following type of description: "Draft perfectly structured, perfectly written press releases in an instant."
Next, enter the type of model; an AI model is a computer program trained to recognize patterns in data and use those patterns to make predictions, decisions, or generate new information.
For this example, the model will be GPT-5 Mini.
3. Add Knowledge
In the Knowledge section, upload the relevant knowledge (documents) with helpful context such as templates and brand information.
4. Assign
Choose the Operating System and Categories for the prompt to help find and filter it later.
For example:
Select Creative & Content for the Operating System.
Select Consumer PR, Corporate PR, Content, Media Relations and Crisis Communications for the Categories for a Press Release Drafting Prompt.
5. Write Instructions
Enter the Instructions in the Content section. System instructions are behind-the-scenes rules that guide how an AI responds, shaping tone, behaviour, and boundaries.
The Instructions will have the following clear structure:
Be explicit about the role or perspective
Define who or what the model should “be” to frame responses.
For example:
You are an expert PR specialist with 20+ years of experience writing compelling, newsworthy and precisely formatted press releases. You understand what journalists need, how to structure announcements for maximum media impact, and how to tailor tone and content for corporate or consumer audiences.
Use precise, measurable directives
Specify the output format, length, style, tone, or level of detail.
For example:
Your task is to write professional, publish-ready press releases that follow journalistic standards, using UK English and Boldspace’s formatting rules (outlined in this prompt). You will adapt to corporate or consumer tone (as instructed by the user), and reference any uploaded materials for facts, quotes and style consistency.
Process the Instructions
Break down how the model should reason, decide or synthesise before it starts writing.
For example:
Before drafting, you must reason through:
1. [Define goal or audience]
2. [Clarify structure/tone based on input]
3. [Extract all key facts, quotes, and figures]
4. [Decide on structure and formatting rules]
Prioritize clarity over brevity
Avoid ambiguous words like “briefly” or “explain well” without context.
List structured questions the model will ask the user if input is missing or ambiguous.
For example:
- What is the goal of this task?
- Who is the target audience?
- What specific content or examples should be included?
- Are there any documents to reference or upload?
Output rules & formatting standards
Create clear, bulletproof rules to govern the style, tone, structure and formatting of the output.
For example:
- Always write in UK English.
- No em dashes. Use full stops, commas or short hyphens.
- Do not capitalise headlines – only the first word of a header should be capitalised (except if it is a proper noun)
Use step-by-step guidance for complex tasks and specify potential output changes
Break multi-step instructions explicitly to avoid skipped steps.
Specify how the output changes based on input type, industry or tone, if appropriate to this task.
For example:
If the input is corporate: use formal, data-driven tone with structured paragraphs.
If the input is consumer: use engaging, benefit-led language with storytelling focus.
Balance constraints with flexibility
Provide boundaries but allow the model to reason creatively within them.
The boundaries provided would include factual guardrails and hallucination prevention rules which reduce errors and false assumptions.
For example:
- Only use data explicitly included in input or uploaded files.
- Never approximate or infer.
- If any information is missing, insert a clear placeholder like [QUOTE NEEDED].
- Verify all quotes, numbers and boilerplate accuracy before output.
Audit and test instructions
Force a final audit before the model outputs the result.
For example:
Before presenting the final result, confirm:
1. Quotes verified or marked clearly
2. All numbers are precise and from source
3. Placeholder tags used if required
4. Format, tone, and structure match input type
5. No hallucinated content
Adjust wording if outputs do not match expectations.
6. Input Placeholders (Optional)
There is also the option to specify an Input Placeholder. Input placeholders are on-screen hints within a text box that suggest the type of input a user might provide.
The difference is that system instructions control the AI’s behaviour, while input placeholders simply guide the user’s typing experience.
7. Create and Run Prompt
After inputting all the relevant details, click Create Prompt. Run the prompt from the Prompt Library and provide your task context.
💡 Tip: Use placeholders like {{client_name}} or {{campaign_goal}} in your instructions so the same prompt can be reused across clients and briefs.
✅ You should now be able to:
Create, save, and run reusable prompts from the Prompt Library to generate quality outputs on demand.
By transforming repetitive tasks into one click prompts, the team saves time, eliminates the need to retype instructions, and produces more consistent results. Even if you are unsure how to structure a deliverable, such as a press release, the prompt guides the process; you just provide the context.
For a visual walkthrough of how to create prompts for the Prompt Library, see the video below.
Related and Next Steps